Most people are unaware that cable and telecom companies use door-to-door sales to generate a significant percentage of their new customers. Cable sales door-to-door is a tactic that has been in use for many years, and now that the telecom companies have entered the video space, they have adopted the tactic as well. The challenge for door-to-door cable sales organizations has long been that while door-to-door sales are a valuable source of new customers, creating consistent processes and controls around the tactic has been elusive. To address these challenges, Realtime Results created the Opendoor Sales Solution.
Today, the Opendoor Sales Solution is the leading system for door-to-door cable sales managers and field sales reps. It brings a turn-key sales management system for managing field sales teams using mobile technology (mobile phones, tablets and netbooks). The solution leverages GPS technology to track the whereabouts and activities of sales reps in the field. The system also allows sales reps to capture and submit sales information at the door removing the need for a paper trail to track orders and activities. Sales managers use a Web-based system to manage and distribute leads electronically, monitor reps in the field and to run detailed reports on sales activity.
“For Cable Door-to-Door Sales and for any field-based sales organization, the Opendoor system really is a game changer,” explains Jeff Haarmann, sales director at direct sales company Nfuse Direct, LLC. “For the first time, companies gain solid insight into day-to-day sales rep activity and accessible data on the back end. It creates an accountability level that didn’t previously exist. If you are doing cable sales door-to-door or, or managing any kind of sales teams in the field, it’s a no brainer.”
“We’ve been hard at work perfecting the Opendoor solution for several years,” says Tom Brockhaus, Realtime Results VP of Business Development. “We’ve worked closely with sales companies, sales management and sales reps to craft a tool specifically to meet the needs of the channel. Now we are seeing accelerating adoption and sales. Companies can immediately see the value, and other industries verticals beyond cable and telecom door-to-door sales are now approaching us including utility companies, collections groups. The tool is so flexible it really can meet the needs of multiple groups.”